Capture contacts’ data without the need for countless data fields.
With Dynamic Rows, you can push multiple pieces of data against a contact via API. This means you can assign different rows of data against the same contact record, such as products, bookings and previous orders.
Dynamic Rows can only be populated via integration or API, and are a quick and easy way of ensuring your database is kept up to date and means you will have the latest and most accurate data inside Wired Plus ready for use in your campaigns.
Use the Dynamic Row data inside workflows to produce highly relevant automated follow up campaigns, inside segments to build groups of targeted contacts or inside dynamic content to produce a campaign based on the contact’s history – without the need for hundreds of data fields or manual data importing.
How to create a Dynamic Row
Go to ‘Subscribers’ on the main navigation bar and select ‘Custom Fields’ from the drop-down menu.
Then click on the ‘Dynamic Rows’ tab.
From here, you can see a list of your Dynamic Rows. Click on ‘Add Dynamic Row’ on the right-hand side to create a new Dynamic Row.
Give your Row a name and description.
Click on ‘Add Field’ to add your unique data rows.