Wired Plus updates: September 2021

What's new in the Wired Plus platform this month:

  • New survey languages
  • Editor updates
  • Archive a contact list
  • Move a workflow to draft
  • Emojis

Keep reading to find out more.

New language options for Surveys

Previously when building a survey, you could select the survey language to be English (default), French or German. We have now added the following language options:

  • Danish
  • Finnish
  • Norwegian
  • Swedish
  • German Austrian
  • German-Swiss
  • Dutch
  • Belgium Dutch
  • Belgium French
  • Italian
  • Spanish
  • Russian
  • Czech
  • Hungarian
  • Polish

You can change the language of your survey on stage 2 of the survey build - the 'Design' stage.

Click on the cog icon on the right-hand panel, and select your choice from the 'Navigation language' dropdown.

Please note: This will only change the default text in the survey. This applies to:

  • The Next/Back buttons
  • The Submit button
  • The 'Not likely' and 'Very likely' text on the NPS scale question
  • The 'Other' field if this is added to a question

If you want your survey questions to also be in your selected language, you will need to manually enter the translated text when creating the question.

Editor updates

Here's a look at what has been added to the drag-and-drop editor:

New content block: Icons

We have added a new content block to the editor that enables you to create icon-based layouts, such as star ratings and bullet lists.

With the new Icons block, you can use small images and text together in a single content block to provide more flexibility in your designs. 

Adding Icons

When using the drag-and-drop editor, drag an Icons content block into a row. A filler image will fill the content block - click on this to open the Content Properties panel. 

Click on 'Add new icon' to get started. A default icon will appear within your campaign. 

This content block works much like social icons content block - you can use the default icon, or you can change the icon image by using the 'Change image' button. This will open the file manager. You also have access to the image editor, if you use the 'Apply effects & more' button. 

If you use the 'More options' toggle, you will find some options that are specific to icon content blocks.

If you type in the Icon text field, the text will appear within your campaign. 

You can also add a link in the 'Url' field.

The 'Text position' dropdown allows you to change whether your text will populate above, below, or on either side of the icon image. 

If you have multiple icons, you can click and drag them in order to reorder your icons. Select the icon in the upper lefthand corner of the icon properties box to drag it elsewhere.

New content block: Menu

We have added a new content block to the editor that enables you to create a text-based navigation menu for your campaign.

With the new Menu block, you no longer have to worry about column constraints, text size, or making sure your padding is just right. Add as many links as you need, style the menu, and even create a beautiful version for mobile devices.

Adding a menu

When using the drag-and-drop editor, drag a Menu content block into a row. An empty menu block will appear within your campaign.

Once you have your menu content block, you will be able to build your menu using the Content Properties panel. To get started, click on 'Add new item'.

Use the 'Text' field to enter the text you want to be written in the menu, and the text will automatically appear in your campaign. 

You can add the text hyperlink through the 'Url' field. You can use different types of URLs, including email, SMS, and click-to-call. For web page URLs, you can also set the link to open in the same window or in a new tab.

You can also reorder your menu items by clicking on the icon in the upper left-hand corner of your item settings and dragging it elsewhere.

Designing your menu

Once you have added your menu items, you can use the settings in the Content Properties panel to customise your menu. You will find the text options here, and you can even change your menu layout from horizontal to vertical by selecting your preferred option from the dropdown. 

If your menu uses a horizontal layout, you can use the 'Separator' field to insert a text character that divides your menu items. The colour of your separator character will match the colour of the text.

Mobile menus

Another option available in the Content Properties panel is the 'Mobile menu' toggle. This allows you to generate a mobile-optimised menu for your campaign without creating two versions of your menu and using the hide on mobile/desktop option (although you can still do this if you prefer.)

Start by using the toggle button to turn on Mobile menu. This will expand some new options under content properties.

With a mobile menu, an icon will replace the menu content on a mobile device, which creates an expandable and retractable menu. By default, the mobile menu will always render vertically, and any separators that you're using will be disregarded. 

You can use 'Icon size' to change how large your menu button will be. You can also choose from a normal (square) or rounded menu button via the 'Icon type' dropdown.

The 'Foreground colour' will apply to the icon details, as well as the text colour once your menu icon is expanded. The 'Background colour' will populate only as the background colour of your icon. The background colour of your expanded menu will match what you have set as your content background colour. 

Please note: Mobile menus are not compatible with all email clients. A list of client support can be found below.

Email clientCompatible?
Gmail iOSNo
Gmail AndroidNo
Outlook iOSNo
Outlook AndroidNo
iOS nativeYes
Yahoo iOSNo
Yahoo AndroidNo

Archive a contact list

Previously, you could remove a contact list from your account, meaning you couldn't access the list once you had deleted it. We have now added the ability to archive a contact list, allowing you to access and reactivate the list.

To archive a list, navigate to the 'Lists' page and find the list you want to archive. 

Select the checkbox next to the list name, click on the cog icon and click 'Archive' from the dropdown.

You can archive several lists at once by selecting the checkboxes next to each list name, and clicking 'Archive' from the 'Action' dropdown.

How to reactivate an archived list

On the 'Lists' page, you will now see a new 'Archived' tab.

Click on this to view your archived contact lists. From here, select the checkbox next to the list name, click on the cog icon and click 'Activate' from the dropdown.

Please note: An archived list can still be used, for example within active segments and workflows. 

Move a workflow to draft

Previously, if you wanted to make changes to an active workflow, you had to deactivate it and then edit the workflow to make it a draft. To make this process easier and quicker, we have added a 'Move to draft' option.

To move a workflow to draft, visit the 'Workflows' page and find the workflow you want to move. Select the checkbox next to the workflow name and click the cog icon, and then select 'Move to draft' from the dropdown. You can do this to an active or deactivated workflow.

Add emojis to your emails and landing pages

Emojis engage readers and can add playfulness and visual excitement to your marketing messages.

You can now add emojis to your subject lines, email messages, and landing pages with the new emoji keyboard in the drag-and-drop editor. That means you can add your favourite smiley faces 😁, objects 🎉, hearts 💜, and more to your campaigns with a click.

Add emojis to your subject line

Adding emojis to your email subject lines can help to increase your email open rates.

To get started, create a new email or open your email draft.

On stage 1 of the email build, you'll be able to add the subject line.

On the right-hand side of the subject line field, you'll see a new emoji icon. 

Click on this to open the emoji keyboard. Browse the different emojis and simply click on one to add it to your subject line.

Add emojis to your email body or landing page

You can also add emojis to the main body of your email or your landing page.

You can add emojis to the Text, Title, and Button content blocks.

If you're using an iOS device, select Command-Control-Space to bring up the emoji picker. On a Windows computer, right-click inside the content block and select 'Emoji' from the menu to bring up the emoji picker.

You can also copy and paste emojis from EmojiCopy.

Please note: Not all contacts will see the same emoji shape or style. The style of emoji your contacts see is based on their device, browser, email client and operating system.

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